How and Why to Get Started With an E-book

The popularity of e-books is on the rise. On a year-to-date basis, e-books were up 12.7 percent at the start of 2020, while print sales slowly decreased. And the increase continued throughout the year. U.S. e-book sales were up 39 percent as of June 2020. This spike is partly due to COVID-19 and the resulting retail closures and self-isolation.

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Want to Turn Insights into Action? Join Executive Book Clubs

In our personal lives, many people are involved in book clubs. The purpose might be to increase one’s commitment to reading or to connect with others over a common interest. Another reason is to pursue an intellectual conversation that leads to greater understanding of a topic or experience. Now that experience is available to busy leaders and executives who want to enhance their skills, drive innovation and address core organizational issues in a structured yet non-invasive way.

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Go local, young man

Barnes and Noble recently announced it will open up its struggling Nook platform to Google’s offerings, including Chrome, Gmail, Google Maps and Google Play, an online digital content store that will compete directly with Barnes and Nobles’ own store that is built into the Nook. However, Barnes and Noble won’t get any money from Google

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Book Publishing: Winners and Losers

Success is something that is usually best explained in hindsight, when one can see the trends that came together that made someone or something into a hit, while another seemingly surefire idea or icon went down in flames. Much like the stock market, it’s easier to make guesses at why something happened than to venture

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“Slow reading”: the opposite of the e-book trend

An article in the LA Times in late December, “Making books do things e-books can’t — and vice versa” by David Ulin highlighted an interesting trend that bucks the movement toward electronic books. Called “slow reading” by its advocates, it features works such as “Torture of Women” published by Siglio Press, which has a red

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s turn to electronic self-publishing

This is the first of two blog posts about two recent articles in the Los Angeles Times. The first, “Book publishers see their role as gatekeepers shrink” by Alex Pham, describes the growing trend that we’ve discussed here on Trade Secrets before: more and more s are bypassing traditional publishing houses for self-publishing options like

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Five benefits of self-publishing your book

If there is any one word that can describe 21st-century media, it’s “non-traditional.” Our radio is broadcast from satellites, sent to our cell phones and streamed over the Internet. Our TV shows are recorded on little black boxes called “DVRs” and watched with pause, rewind and instant replay. And magazines are read on portable readers

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